Richard Liu’s JD.com (Jingdong in Europe) has welcomed the Italian luxury brand Bottega Veneta to its e-commerce platform. This is the first luxury fashion brand from Kering Group to join JD.com, China’s largest retailer.
During the first 10 minutes of JD.com’s anniversary sales 618, which is also China’s largest mid-year shopping festival, transaction volume of Bottega Veneta increased threefold year-on-year.
Shoppers can visit the Bottega Veneta online flagship store by searching for “BV” or “Bottega Veneta” on the JD app.
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